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2 Trends in Real Estate Sales during Time of Crisis
June 03, 2020

Hi Everyone,

2 Trends in Real Estate Sales during Time of Crisis

We all have to agree that during the coronavirus world-wide crisis 2 obvious things have happened in the real estate industry:

- Seller's market - not anymore…

- Online transactions - more and more…

The US National Association of Realtors reports that the home sales in April 2020 are 18% down in comparison with March 2020. It's a lot, but at the same time it's not a complete shutdown of real estate sales, right?

The same report states that while the open houses are out of the question during the quarantine, many realtors organize showings through online presentations, closings are being held with electronic signatures and even home inspections are being done with the help of online videos. So, if there is a need, there's always a tool, right?

Thus, if you still need or want to sell a property in these difficult times when the world seems to have stopped, you can definitely do it with the help of modern technology.

Your work of developing the best online marketing for your properties for sale won't go wasted also in the future when the travel bans and other restrictions are lifted.

The real estate buyers would definitely find your online presentations very convenient. It concerns especially those international buyers who are far away from your property - like Russian investors in international real estate.

Here's a low-cost way to quickly start showing your property on YouTube (with subtitles in Russian, English or any other language of your choice):

Such presentation can be promoted on YouTube (the second largest search engine in the world actually) and on the internet in general (in particular, on RuNet if the text is in Russian), or just a link to it might be sent directly by email to any party interested (the Russian buyers and realtors).

To your best business success,


Olga Kellen,
"Anything Russian",
English - Russian Translator,
Associate member of ATA,
Author of the e-books for realtors and property sellers
Selling to Russians

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